Expand to new markets, grow your bottom line.
If you are already exporting, you have overcome many of the challenges that new to exporting businesses face. With a little marketing help and additional country research, your business may want to consider expanding to new markets in order to accelerate sales and revenues.
In short, we would recommend developing a four step approach:
- Examine complementary markets for your products and services. These markets may be geographically grouped, language specific, other
- Market Research – Track the global demand of your product. Validate through market reviews and trade missions, local chambers
- Talk with your peer group, industry groups and non-competing organizations who may be able to assist
- Contact your local trade specialists